We know how important it is for manufacturers to build and maintain strong relationships with the end sellers. We believe that customized sales incentives are a crucial element of fostering those relationships. Utilizing sales incentives is an excellent method for encouraging your end sellers to upsell your products to current and potential customers. These incentives also encourage the end sales staff to promote your products to a wider customer base. Sales incentives are particularly effective for establishing long-term goals with your end sellers. SPIFF programs are an advantageous method of reaching specific short term goals. These individual incentives program specific performance of individual sales people.
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This immediate response method is highly effective for encouraging your sales people to strive for short-term goals. SPIFFs are individual incentives that offer specific incentives for specific performance – immediate response, short-term, specific goals. SPIFF programs push sales people to perform better without discounting your products.
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Brand sales incentive programs, often referred to as, can be an effective tactic for increasing sales and encouraging brand loyalty from local affiliates’ sales associates—particularly those who also sell competing brands. For other brands, incentivizing local affiliate personnel for successfully completing training programs is a key metric for local sales growth. Either way, Brandmuscle makes it easy for brands to create and offer sales, training, and other type incentive programs that engage and motivate the entire channel, from distributors and dealers to individual sales associates.
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Brandmuscle encourages local affiliate participation by offering easy access to enrollment, account earnings, redemption information, sales reporting, program-related terms, and overall program communications. From highly-motivating merchandise, to travel, to debit card or traditional cash payments, Brandmuscle’s dedicated team of channel marketing experts can design and fulfill any size program. Brandmuscle also provides a full suite of reporting tools for corporate and field managers, including year-end tax reporting for 1099-MISC (IRS), T4A (CRA) and RL-1 (Revenu Quebec) slip filings.
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